How to Hire Great Sales People
Great sales people are key to your business success. Yet despite the tough economic climate, great sales people can be hard to find. In many cases, the interview process is not sufficient to determine sales success.
Sometimes we select the wrong candidates, who seem to tick the boxes but simply do not perform. On the other extreme, we sometimes eliminate candidates who seemed unsuitable but may actually have performed.
So what do we need to look for when hiring? What are the clues to cracking the sales code?
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